50 webAR experiences for the IFFR
50 years of the International Film Festival Rotterdam, 50 locations in Rotterdam and 50 (web-based!) Augmented Reality experiences by ArtiShock.
web-based AR is the next step in the development of Augmented Reality. To prove this, ArtiShock was given the opportunity to produce a super cool webAR experience in collaboration with the IFFR, studio VollearsZwart and OrbAmsterdam.
Visitors where able to experience 50 film fragments in webAR on 50 green screens throughout Rotterdam. Easy, because they only had to scan a QR-code and the film fragment starts via your web browser on your smartphone on one of the 50 green screens.
how did this webAR work?
Visitors to the city could experience 50 film fragments in webAR on 50 green screens. Easy, because you only have to scan a QR code and the film fragment starts – via your web browser on your smartphone – on one of the 50 green screens.